…I’m writing this in the car as my wife drives us home from Sea World.
Maybe not such a great idea, but we’ll see.
I wanted to take advantage of the driving time.
I’m not sure which is more dangerous, my wife’s driving, or me behind the wheel after a couple of Bud Lights with lime (a good drink by the way).
Regardless, one is legal, the other is not.
Believe it or not, the Beer is the crux of my writing today.
“Eight bucks for a beer…
…Forget it!” he said.
The guy in line in front of me turned around and left without his drink.
After a ten minute wait, I thought the same $8.00 was bargain.
We had a completely different perspective on price.
Actually, it’s not price — it’s something more important.
It was a 88‐degrees with the sun beaming directly overhead.
As my son enjoyed Shamu, I was thought how refreshing the ice cold beer was.
“You cannot drink at the other amusement park,” I remembered.
On the other hand, the man ahead of me was perhaps comparing the $8.00 price to the same product at Costco.
He was ignoring the value that $8.00 purchase would add to his life.
My new Financial Planning clients, sheepishly tell me the “lavish” things they spend money on.
They’re afraid I will chastise them like their mother catching them in the cookie jar.
To the contrary, I encourage them to spend a lot of money on the things they truly enjoy.
Where I become a bit of a nag is when they spend money on things that do not really add value to their life.
Ways to Save
We never watch TV in our house, so we canceled the cable.
We felt no loss.
This saved about $100 a month that we can use for all sorts of things; retirement, college, an $8.00 dollar beer, or any combination of them.
But that doesn’t mean you should too.
Someone who enjoys football every Sunday would think I was out of my mind. To him, the $100 cable expense is well worth it.
The Secret to a Rich and Fulfilling Life
Increase that which adds value to YOUR life. Remove that which does not.
Focus your spending on the things you enjoy most. Be frugal about everything else.
This is how you afford to live a rich life, without feeling deprived.
Now think about what you buy regularly that is not that important to you.
Then imagine what you could do with the same money.
This small shift in thinking will dramatically change your life.
Let me know how it goes.